---
title: Performance coaching
description: "In today's episode, I'm joined by Claire Winter. 

Claire is a Copy and Content Coach and Podcaster. We first met in April, 2019 at an event I held, and then she came and worked with me in my mastermind and she's now doing the professional coach diploma with me. 

On top of that, Claire is the resident copy and content coach for my membership, The Coaching Hub, and my Mastermind. 

Today she's talking about after 12 years of experience in business, she decided to take a coaching qualification."
---

[The Coaching Hub Podcast ](https://www.optimuscoachacademy.com/the-coaching-hub-podcast-1)

# [Performance coaching](https://www.optimuscoachacademy.com/the-coaching-hub-podcast-1/performance-coaching)

 Written by [Ruth Kudzi, MCC](https://www.optimuscoachacademy.com/the-coaching-hub-podcast-1/author/ruth-kudzi-mcc) | Apr 22, 2021 10:20:00 AM

<https://open.spotify.com/episode/2ckEh5duaVLBov5BLsYcoy?si=198582bc1d304dda><https://podcasts.apple.com/gb/podcast/ep-064-performance-coaching/id1515243564?i=1000518149080>

In this episode, I'm talking to the brilliant Claire Brumby who did the first round of my coach training. And she's somebody that if you do my coach training, you may know because she does some of the calls for future people on the training and she's involved in training and assessing the course. 

Claire is a Performance Coach and Business Mentor, and she shares with us about expanding her business to include performance coaching as an accredited coach and what this means. 

**Here are the highlights from this episode:**

{2:31} What a performance coach is

{5:31} What inspired Claire to add a coaching qualification to what she was already doing

{7:02} How coaching allows you to go beyond where you've personally been with clients

{7:32} How the way Claire works with clients has changed since becoming a performance coach

{10:49} How our habits are powerful

{13:02} Claire's advice for existing business owners who are considering getting a professional coaching qualification

**To download our Diplomas Brochure with detailed information - Click **[HERE.](https://www.optimuscoachacademy.com/brochure)

**To find out more about our Associate Coach Diploma ICF Level 1 - Click **[HERE](https://www.optimuscachacademy.com/associate-coachdiploma)**.**

**To find out more about our Professional Coach Diploma ICF Level 2 - Click **[**HERE**](https://www.optimuscoachacademy.com/professional-diploma-icf-accredited)**.**

**To follow Ruth Kudzi on Social Media:**

Website: [https://ruthkudzi.com/](https://ruthkudzi.com/)

Facebook: [https://www.facebook.com/Ruthkudzi2/](https://www.facebook.com/Ruthkudzi2/)

Instagram: [https://www.instagram.com/ruthkudzi/?hl=en](https://www.instagram.com/ruthkudzi/?hl=en)

Twitter: [https://www.twitter.com/ruthkudzicoach](https://www.twitter.com/ruthkudzicoach)

LinkedIn: [https://www.linkedin.com/in/ruthkudzi/](https://www.linkedin/)

**To follow Optimus Coach Academy on Social Media:**

[https://www.facebook.com/optimuscoachacademy](https://www.facebook.com/optimuscoachacademy)

https://www.instagram.com/[optimuscoachacademy](https://www.facebook.com/optimuscoachacademy)

https://www.linkedin.com/company/[optimuscoachacademy](https://www.facebook.com/optimuscoachacademy)

[View full post](https://www.optimuscoachacademy.com/the-coaching-hub-podcast-1/performance-coaching)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Ruth Kudzi, MCC"
  },
  "dateModified" : "2022-12-20T11:21:59.187Z",
  "datePublished" : "2021-04-22T10:20:00Z",
  "headline" : "Performance coaching",
  "image" : {
    "@type" : "ImageObject",
    "height" : 1500,
    "url" : "https://20364582.fs1.hubspotusercontent-na1.net/hubfs/20364582/OCA%20Coaching%20Hub%20Podcast%20Cover.png",
    "width" : 1500
  },
  "mainEntityOfPage" : "https://www.optimuscoachacademy.com/the-coaching-hub-podcast-1/performance-coaching",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "The Coaching Hub Podcast "
  }
}
```